Module 1: All Modules of Digital Genesis Course

Module 2: Digital Strategy and Leadership

• Managing Marketing Activities
• Customer Experience and Digital Channels
• Analytics and Team Management
• Budgeting and Strategy Development

Module 3: Social Media Marketing

• Social Research and Content
• Strategies for Major Platforms: Meta, LinkedIn, YouTube, etc.
• Social Video Strategy and Affiliate Marketing

Module 4: Search Marketing

• Introduction to Search Marketing
• SEO Setup and Paid Search Fundamentals
• Managing Paid Search Campaigns
• Search Strategy and Analytics

Module 5: Reaching and Engaging Consumers

• Website Optimization
• Graphic Design for Marketers
• E-Commerce and Email Marketing Strategy
• Marketing Automation

Module 6: Selling on Amazon & Marketplaces

• Setting Up and Optimizing Amazon Store
• Product Listing and Inventory Management
• Sales Data Analysis and PPC Strategies